was mentioned by Peter Wagstaff (the lecturer). For those who haven't heard about it, be amazed! It is one of the most powerful and credible tools to track activities occur within a website. You can easily install this gadget into your web or blog (I did in less than 10 minutes) and let the miracle happen! Basically, Google Analytics could collect data about page visit, duration of visit, bounce rate (when people jump out from the page instantly after the visit), percentage of new visits, page views, and other data that could benefit the users. In this case, I'm trying to collect the data of my blog visits - I'd like to know where do the visitors come from, visit time, etc. By doing this hopefully I can measure the attractiveness of my blog (which topic is the most attractive to read - understanding my reader). Below is how my Google Analytics report on this blog look like. Obviously, there is no visit yet since I installed Google Analytics just now and nothing to be analyzed. Hopefully at the end of the semester more visits are recorded and I will post the result.
Companies can definitely use this tool - and it's free! - to measure their webpage performance silently. By doing it "behind the scene", companies can track visitors' activities without them knowing and improve problems they might have in the website. For example, page with high bounce rate is the least effective and need to be addressed. They can also track if the same customer actually come back to visit the page for the second time and so on.
Anyone would like to try to install Google Analytics on their blogs?
Well done Natalia - great to see you trying it out!
ReplyDeleteP.S. I got a Google Alert that you mentioned my name in your blog - very nice! :)
wow I just adore Google!
ReplyDeleteI've heard about it, and yea in the lecture as well, never check it out though, great to know Natalia : )
ReplyDeleteNeed to try to go play around with this sometimes!